Marketing Support

Content Generation

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Event Planning

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The Etap Team

 

Etap Communications' Blog

 

Content Generation

Let's face it - sometimes you need to create something, but you just don't know how to get started. Etap Communications has experience ghost writing, developing marketing content, even industry-specific website content. No matter what the industry, or how technical the information, Etap Communications can create content for your next project.

Website Development

A website is a reflection of your business and what you can do for your customers. We have experience in everything from website audits to website upgrades to complete redesigns from concept to completion. We work with you to develop a strategy to achieve your goals and work with programmers to implement your vision with text and graphics. Have writer’s block? We can also develop content to get you started. We are well-versed in search engine optimization (SEO), blogging and social media integration.

Blogs

Etap Communications creates original blog posts based on industry news and topics relevant to your business. Each blog post is between 250 and 1,000 words and contains links and business or product mentions as appropriate. Adding a blog to your marketing mix can not only provide content for social media, but also assist in the search engine optimization of your site.

Email Blasts

An email blast is a simple tool that will help keep your company in constant communication with your current and future customers. Whether it’s a way to make a big announcement, promote a new product, or even keeping people in the loop with operations. As simple as an email blast is, there is a lot of behind the scenes work involved to make it look visually and contextually pleasant for the reader, and that’s where Etap Communications comes in. We have the specialties to design the blast to enhance the brand image of your business, create content, and manage subscriptions/mailing lists. 

Cut Sheets and Brochures

Marketing collateral is an important part of any business. Whether you provide a service or a product, creating a consistent message and brand awareness is essential when developing these materials. Etap Communications can coordinate, design and arrange print services for all your marketing materials. We have customizable services from one-off sheets to leading the charge for a whole new look. Let us help you build your brand today!

Proposals

Clients put out a Request for Proposal when they’re looking for someone to provide a service. Etap Communications has six years of experience in writing responses to those Requests for Proposal (including Letters of Interest, Statement of Qualifications, etc.) Developing an appropriate approach for a proposal is critical to having your proposal submittal be noticed by the client. We help generate the content, but begin our discussion on the client background and identifying win themes and an appropriate strategy.

Reports and Tracking

One of the most important aspects of communication and marketing campaigns is tracking the success rate of it. Etap Communications will track and provide reports for all online marketing campaigns including: website hits and interaction, open and click through rates of email blasts, and social media presence.